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Impressions 2018

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SHK Essen

SHK ESSEN has been on the market for over 50 years and has established itself as one of the most important trade fairs in the sanitary, heating and air conditioning sector. As the first industry highlight of the year, SHK ESSEN is the meeting place for SHK professionals from the trades, installation, planning and consulting from West Germany, BeNeLux and France. Over 500 exhibitors will present marketable innovations and novelties such as energy-efficient solutions for bathrooms, heating and air-conditioning. These include bathroom fittings made of sustainable materials and digital heating technology.

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Exhibitors' Opinions

We are very satisfied with our appearance at the fair and pleased that our products have sparked so much interest. SHK ESSEN has also given us the opportunity to foster and intensify our contacts in the region.
Yvonne Dallmer, CEO Dallmer
All things considered we are very happy with how SHK ESSEN has gone. Interest from specialist tradespeople in our product and service innovations has been very high again this year. SHK ESSEN has in our view cemented its position as the second-strongest fair along with the ISH for all decision-makers from the specialist target groups. Compared to the other days of the fair, only the opening day had considerably fewer visitors. We would like Messe Essen to communicate this more clearly in the run-up to the next SHK ESSEN in 2020.
Nicole Dunker, Head of Marketing and Communication, Vaillant Deutschland
Hansa believes in the trades. We have clearly demonstrated this on our stand: with our new programmes, our new look and our new Brand Ambassador, Sandra Hunke. For us, the exhibition has been a great success. We are very satisfied with our presence at the exhibition and are now already eagerly anticipating SHK ESSEN 2020.
Georgios Kabitoglou, Chief Business Officer Hansa
SHK ESSEN has spectacularly confirmed its status as an unbeatable showcase for the heating industry in western Germany. With a catchment area of around 20 million people, this exhibition is an attractive platform for the industry, where it can present its products. German heating manufacturers were also very well represented; they maintain direct contact with tradespeople at SHK ESSEN. The most prominent trends included high-efficiency gas and oil condensing boilers combined with solar thermal energy. Heat pumps were also well represented, and are an attractive solution for new builds and renovation projects. In addition, digital heating technology systems were a strong focus. These systems mean greater cost savings and offer users increased comfort.
Andreas Lücke, Managing Director of the Federal Association for the German Heating Industry (BDH)
We are very pleased with the results from SHK ESSEN 2018. This felt like our debut appearance at the fair, due to the fact it has been 11 years since we were last here. At the moment we are expanding in the area of metal building technology – and SHK ESSEN is a good place to do this. There was particular demand for our fire prevention products, which is probably due to the fact that this is an omnipresent topic in public discourse. In the last few days we were able to make many new client contacts, which was our aim.
Otto Mann, Regional Sales Director, Theo Förch
For Kampmann, SHK ESSEN is one of the most significant platforms for making and enhancing contacts with regional and national specialist tradespeople, planners and specialist wholesalers. As there are so many trade visitors, we are able to benefit from a good number of high-quality discussions over a short period of time, and this has a positive long-term effect on our business.
Jan Matthes, Head of Sales for Germany and Austria, KAMPMANN
For us, SHK ESSEN is one of the key events in our calendar. As the exhibition is so well attended, it is the ideal platform for presenting innovations to a broad trade audience. The numerous visitors to our stand expressed great interest in our further development of the central air-conditioning appliance XCUBE with outlet sound absorber, XCUBE control system and the connection to XTAIRMINAL and the latest filter technology. Many of the targeted discussions we were able to have reconfirmed how close we are to the expectations and wishes of our customers. For us, SHK ESSEN therefore remains an important marketplace for products and opinions.
Jan Nideggen, Branch Manager, Sales for the Western region, TROX
SHK ESSEN was again an event that produced many positive discussions. After a quiet Tuesday, Benelux day on Wednesday was a resounding success with many visitors from the Netherlands and Belgium. Visitor numbers were high on Thursday too. Once again, SHK ESSEN proved itself to be a fair that is central for maintaining good relations with contacts.
Thilo C. Pahl, Chairman of Industrieforum Sanitär e.V. und Executive Partner at Bette
Geberit is increasingly regarded as a specialist in the design of sanitary facilities, not just for reliable “behind the wall” product and system solutions, but also bathroom furnishings and ceramics. Our discussions with customers at SHK ESSEN 2018 confirmed this. On both Geberit stands – one with a technical focus, the other concentrating on design – meetings with customers were of the highest quality. The main focus in terms of new products was the hygienic flushing system Rapid and washbasin range Keramag VariForm. We impressed our visitors in our specialist areas of competency: fire prevention, noise reduction, drinking water hygiene and drainage hydraulics, as well as on topics such as the industrial pre-fabrication of sanitary walls as an answer to the urgent shortage of skilled craftsmen in the SHV area.
Volker Röttger, Head of Marketing Communications, Geberit
SHK ESSEN is and remains an integral part of our communications mix. In 2018 the trade fair again offered us a proficient platform for dialogue with our partners in the market. As the most important exhibition site in this highly populated German state, Essen is vital for us, even if feedback on the first two days of the exhibition was slightly muted. Absence due to illness at the present time, full order books, the abrupt end to the freezing weather and the fact that Tuesday is still not quite in people’s minds as the first day of the trade fair were all contributing factors. But the quality of discussions we had was at a very high level, as usual. We have already scheduled SHK ESSEN 2020 into our calendar – and then in a new Messe Essen, which we are really looking forward to.
Dirk Thielker, Head of Global Marketing, Viega
Numerous, very positive professional discussions with the visitors to our stand once again emphasised that SHK ESSEN is a significant meeting place for our industry. We successfully used the exhibition as a platform to showcase our new products and customer-oriented system solutions to the trade public. In addition to our digital services range, which specialist tradespeople can use to develop their own range of services and create increased customer loyalty, our new fuel cell heating appliances, heat pumps and condensing gas boilers stimulated a great level of interest.
Dr. Frank Voßloh, Managing Director of Viessmann Germany
Overall we are very satisfied with the discussions and feedback from trade visitors. We felt that there was a very positive mood in the sector. As the most important regional trade fair, SHK ESSEN demonstrated that pioneering heating solutions are highly sought-after – particularly in association with connectivity. Buderus is in a very strong position in this field: our innovations such as the Logamax plus GB192i gas condensing boiler with combustion control, the new Logamatic MC110 control unit for all floor-standing boilers up to 300 kW and the Logaflow HSM plus modular system for hydraulic modules attracted great interest. Visitor numbers were pleasingly high, particularly on Wednesday and Thursday. The decision to open on Tuesday as well was correct, in our view, but the day still needs to become a bit more established.
Stefan Weber, Head of Sales for Western Region, Buderus
As Germany’s most important regional trade fair for sanitation, heating and ventilation, SHK ESSEN is a fixed point in our annual calendar. We have had many positive discussions on the Junkers-Bosch stand this year, the general mood was thoroughly positive. We had the most visitors on Wednesday and Thursday, but because Tuesday is a new day for the trade fair, trade visitors haven’t quite become aware of it yet. In terms of products, our digital solutions for end users and trade customers were the focus. We received a lot of positive feedback particularly for the new electric water heater and heat pumps, the new EMMA energy manager and our smart EasyControl control unit.
Dr. Alexander Wuthnow, Head of Sales Junkers Bosch for Germany, Switzerland, Luxemburg
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